Dip.(Retail & Visual Merchandising)

Teacher

COURSE DESCRIPTION

Diploma in Diploma in Retail & Visual Merchandising with TMV, Maharashtra (India) equips the participants in various concepts and strategies relating to retail sector especially in FMCG.

Objectives:

To develop a sharp understanding of marketing, operations and finance related activities and issues in retail sector.
To provide first-hand knowledge of merchandising, consumer behaviour, stock norms, distribution plan, sales and distribution plans etc.

Program Highlights:

- - Introduction to Retail:
  - What is Retail Management
  - Understand the Steps of Retail Strategy Planning
  - Category Management
  - Merchandise Management / Skills
  - What is Merchandising
  - What is Visual Merchandising
  - What is a Private Label and Process of Private Labeling
  - Retail MIS
  - CRM
  - Understanding the Retail customer Skills
  - Explain the Retail Selling Process
  - Negotiable Skills
  - Basic Business Language and Disciplines
  - Communication Skills
  - In House Promotion Skills
  - Stock Management Skills

Evaluation Scheme:

Semester Pattern – 40% External : 60% Internal, 50% passing

Eligibility:

Candidates having minimum 10+2 (H.S.C) qualification (Any stream)
Basic understanding and command over the English language. (If necessary, students will be provided training to enhance their command over the English language).

Fee Structure (In Rupees) (Fees applicable for current academic year): ₹40000/-