BBA Regular (With Specialization)

Teacher

COURSE DESCRIPTION

The BBA Degree spreads across 6 semesters in 3 years and has been structured to provide a wide-ranging knowledge of local and international business principles and practices. This degree ensures that students receive a business foundation that integrates applied business theory through internship program.

Ad-on Specialisations With BBA:

Aim & Objectives:

The program is designed to deliver state-of-the-art business education with an emphasis on global corporate environment and provides ample opportunities for personal development and professional growth in an interactive learning and teaching environment. It is designed to give students an exposure to management skills needed for the creation of specialists who can integrate across functional areas in any organization. It will develop them as problem solvers and entrepreneurs.

Teaching Methods:

Management education is practice oriented and students acquire knowledge and the ability to implement the learning gained through a series of lectures and activities which include:

- - Presentations
  - Flipped classrooms
  - Role plays
  - Industrial visits
  - Seminars and workshops
  - Soft skills training sessions
  - Debates
  - Internships
  - On Job Training
  - MOOCs on monthly basis
  - Talks by industry experts
  - Market Research
  - Ab-Initio New Product Development Activity

Eligibility:

H.S.C Pass

BBA Course Structure

Semester -1

Subject Code	Subject Name	Core/ Complimentary	Credit	MID Exam Marks	Term End Exam Marks
BBA15 – 111	Principles of Management	Core	4	40	60
BBA15 -112	Principles of Financial Accounting	Core	4	40	60
BBA15 -113	Introduction to Business	Core	4	40	60
BBA15 -114	Fundamentals of Hospitality Management	Complimentary	2	40	60
BBA15 -115	Basics of Computer	Complimentary	2	40	60
BBA15 -116	Introduction to Business English	Complimentary	2	40	60
BBA15 -117- A	Japanese OR MS Office	Complimentary	2	40	60
BBA15 -117- B	Japanese OR MS Office	Complimentary	2	40	60
		Total Credits	20	280	420
		Total Marks		700

Semester -2

Subject Code	Subject Name	Core/ Complimentary	Credit	MID Exam Marks	Term End Exam Marks
BBA15 – 211	Marketing Management-I	Core	4	40	60
BBA15 -212	Financial Accounting	Core	4	40	60
BBA15 -213	Environmental Studies	Core	4	40	60
BBA15 -214	Business Statistics	Complimentary	2	40	60
BBA15 -215	Business Economics I	Complimentary	2	40	60
BBA15 -216	Communication Skills	Complimentary	2	40	60
BBA15 -217- A	Computer Lab OR Fundamentals of Spoken English	Complimentary	2	40	60
BBA15 -217- B	Computer Lab OR Fundamentals of Spoken English	Complimentary	2	40	60
		Total Credits	20	280	420
		Total Marks		700

Semester -3

Subject Code	Subject Name	Core/ Complimentary	Credit	MID Exam Marks	Term End Exam Marks
BBA15 – 311	Marketing Management-II	Core	4	40	60
BBA15 – 312	Financial Management	Core	4	40	60
BBA15 – 313	Organizational Behaviour – 1	Core	4	40	60
BBA15 – 314	Business Mathematics	Complimentary	2	40	60
BBA15 – 315	Information Technology	Complimentary	2	40	60
BBA15 – 316	Disaster Management	Complimentary	2	40	60
BBA15 -317- A	Soft Skills OR Presentation Skills	Elective	2	40	60
BBA15 -317- B	Soft Skills OR Presentation Skills	Elective	2	40	60
		Total Credits	20	280	420
		Total Marks		700

Semester -4

Subject Code	Subject Name	Core/ Complimentary	Credit	MID Exam Marks	Term End Exam Marks
BBA15 – 411	Business Environment	Core	4	40	60
BBA15 – 412	Cost and Management Accounting	Core	4	40	60
BBA15 – 413	Production and Operations Management	Core	4	40	60
BBA15 – 414	Business Economics – II	Complimentary	2	40	60
BBA15 – 415	Organisational Behaviour – II	Complimentary	2	40	60
BBA15 – 416	Leadership Skills and Team Building	Complimentary	2	40	60
BBA15 -417- A	Basic Tally OR Advance Excel for Data Analysis and Presentation	Elective	2	40	60
BBA15 -417- B		Elective	2	40	60
		Total Credits	20	280	420
		Total Marks		700

Semester -5

Subject Code	Subject Name	Core/ Complimentary	Credit	MID Exam Marks	Term End Exam Marks
BBA15 – 511	Human Resource Management	Core	4	40	60
BBA15 – 512	Research Methodology	Core	4	40	60
BBA15 – 513	Management Information System (MIS)	Core	4	40	60
BBA15 – 514	IndianEconomy	Complimentary	2	40	60
BBA15 – 515	Mercantile Law	Complimentary	2	40	60
BBA15 – 516	Corporate Social Responsibility	Complimentary	2	40	60
BBA15 -517- A	Advance English OR Basics of Image Management and Grooming	Elective	2	40	60
BBA15 -517- B	Advance English OR Basics of Image Management and Grooming	Elective	2	40	60
		Total Credits	20	280	420
		Total Marks		700

Semester -6

Subject Code	Subject Name	Core/ Complimentary	Credit	MID Exam Marks	Term End Exam Marks
BBA15 – 411	Business Environment	Core	4	40	60
BBA15 – 412	Cost and Management Accounting	Core	4	40	60
BBA15 – 413	Production and Operations Management	Core	4	40	60
BBA15 – 414	Business Economics – II	Complimentary	2	40	60
BBA15 – 415	Organisational Behaviour – II	Complimentary	2	40	60
BBA15 – 416	Leadership Skills and Team Building	Complimentary	2	40	60
BBA15 -417- A	Basic Tally OR Advance Excel for Data Analysis and Presentation	Elective	2	40	60
BBA15 -417- B		Elective	2	40	60
		Total Credits	20	280	420
		Total Marks		700

Specialisation in Retail & E-Commerce Management

Specialisation in Retail & E-Commerce Management with TMV, Maharashtra (India) equips the participants in various concepts and strategies relating to retail sector especially in FMCG, FMCD.

This program offers a strong introduction to the key principles, policies, and practices of retail and e-commerce industry. Throughout the courses, an accessible and scientific approach is maintained so that the students get hands-on experience in retail and e-commerce industry through most intensive industry oriented training.

Objectives of the Course:

To develop a sharp understanding of marketing, operations and finance related activities and issues in retail sector.

To provide first-hand knowledge of merchandising, consumer behaviour, stock norms, sales and distribution plans etc.

Retail Management:

Program Overview:

- - Career Counselling Prospective Retail Industries
  - Introduction to Retail
  - What is Retail Management
  - Understand the Steps of Retail Strategy Planning
  - Category Management
  - Retail MIS
  - CRM
  - Understanding the Retail Customer Skills
  - Explain the Retail Selling Process
  - Negotiable Skills
  - Basic Business Language and Disciplines
  - Communication Skills
  - In House Promotion Skills
  - Stock Management Skills
  - Retail Management, Channel Management
  - Components of Retailing Concept
  - Understand the Steps of Retail Strategy Planning
  - Types of Distributions
  - Distribution Planning Mechanism
  - Distribution Review Mechanism
  - Sales Plan Mechanism
  - Indent Planning
  - Primary & Secondary Sales TGT Planning and Methodology
  - Pricing Planning Mechanism, RPS Mechanism
  - Market Share Calculations Methodology & Process
  - Calculation of ROI
  - MIS Reporting Systems and Process
  - New Product Launch Planning and Process
  - BTI Activities
  - CRM Systems and Process
  - Retail Selling Process
  - Distribution SWOT Mechanism
  - Penetration Methodology + Stock Weight Mechanism
  - PJP, Manpower Planning Methodology
  - Pricing Calculations
  - Internship – I
    E-Commerce Management:
  - What is E-Commerce
  - E-Commerce Terminology
  - E-Supply Chain Management
  - E-Customer Relationship Management
  - SKU Planning
  - Inventory Management
  - What is Domain & Hosting
  - Product Data Management
  - Category Management
  - Product Listing Process
  - Online Product Display Management
  - Website Management
  - Promotional Activities Process
  - Online Pricing Strategical Management
  - Setting up Online store
  - Shipping Methods
  - MIS Reporting Systems
  - Store Configuration
  - Receiving and Managing Orders
  - On Page SEO
  - Online Product Indent Planning
  - Internship – II

FEES FOR ACADEMIC YEAR 2020 – 2021

Programme	Eligibility		Eligibility	Admission	Examination	Tuition	Laboratory / Practical	Library	Total
BBA with Specialization	2020-21 External	First Year	500	1000	2000	61500	–	–	65000
		Second Year	–	1000	2000	62000	–	–	65000
		Third Year	–	1000	2000	47000	–	–	50000
Total			500	3000	6000	170500	0	0	180000